مرور تحقیقات بازاریابی نوین بر اساس عنوان
در حال نمایش موارد 1 - 20 از 485
- 
A Comparative Study of Multi-Attribute Continuous Double Auction Mechanisms (دانشگاه اصفهانUniversity of Isfahan, 2013-03-21)Auctions have been as a competitive method of buying and selling valuable or rare items for a long time. Single-sided auctions in which participants negotiate on a single attribute (e.g. price) are very popular. Double ...
 
- 
A Model of E-Loyalty and Word-Of-Mouth based on e-trust in E-banking services (Case Study: Mellat Bank) (دانشگاه اصفهانUniversity of Isfahan, 2014-03-21)Customers extend robust trust to a business when they believe the business puts their interests first. Good experience of banking services and recommendations of other customers can increase trust. Loyalty and Word of mouth ...
 
- 
An investigation of the factors affecting customer satisfaction with electronic banking in Isfahan (دانشگاه اصفهانUniversity of Isfahan, 2013-03-21)The increasing growth and development of communications technology has created a major change indifferent aspects of human life and organizational performance. New technologies have changed function and attitudes of ...
 
- 
Barriers and Crucial factors affecting Iranian consumer mind during online shopping (دانشگاه اصفهانUniversity of Isfahan, 2013-03-21)E-commerce has made life simple and innovative of individuals and groups consumer Behavior in online shopping is different from the physical market where he has access to see the product. The purpose of the research was ...
 
- 
E-Brand as a Strategic ICT-Based Leverage for Iranian Airline Companies in Religious Tourism's Industry (دانشگاه اصفهانUniversity of Isfahan, 2013-03-21)Abstract Airlines brands are getting new identities in the electronic age. Because of growing new technologies like internet, there will be new strategic opportunities for airline companies to position their brand. On the ...
 
- 
E-money Laundering Prevention (دانشگاه اصفهانUniversity of Isfahan, 2014-03-21)Although the word of “Money Laundering” isn’t very old in world literature, but attempted money laundering has a long history a long side with trade and commerce, as it always has been told. Money laundering is a process ...
 
- 
E-recruitment in Iran (دانشگاه اصفهانUniversity of Isfahan, 2013-03-21)Abstract In recent years, the practice of using corporate websites to recruit job applicants has increased steadily. The aim of this paper is to review and analyze the E- recruitment in Iran. in this article, we examine ...
 
- 
E-recruitment in Iranian Bank and insurance industry (دانشگاه اصفهانUniversity of Isfahan, 2014-03-21)Currently, e-recruiting is one of the most successful e-commerce applications as a method for quickly reaching a large pool of the potential job seekers. The capability of advanced e-recruiting tools has enabled recruiters ...
 
- 
Elements affect online repurchase intentions of Malaysia’s online shoppers (دانشگاه اصفهانUniversity of Isfahan, 2014-03-21)Today, the internet is the significant tool of online shopping in all around the world. Online transaction systems make shopper possible to make payment for services or products utilizing the internet. The current paper ...
 
- 
Evaluation of E-Trust Building Structures Interact With Transportation (دانشگاه اصفهانUniversity of Isfahan, 2014-03-21)Transportation industry is the most dynamic components of any society. In the twenty-first century, with the growth of technology and the widespread use of the Internet and the emergence of e-commerce and e-business ...
 
- 
Optimal Harmonization of Out-Network Traffic Control Regulations in Social Networks (دانشگاه اصفهانUniversity of Isfahan, 2014-03-21)Regulations of use of social networks, as one of the key components in these networks, serve an important role in controlling the flow of traffic. The study of the harmonization of these terms and regulations can be a ...
 
- 
Predicting E-banking Tendency from Personality & Demographic Characteristics (دانشگاه اصفهانUniversity of Isfahan, 2013-03-21)Becoming one the important features of our lives, e-banking has brought us a more convenient and fast way to accomplish financial activities. Despite its growing role, it is considered a challenge for some individuals who ...
 
- 
Radio Frequency Identification (RFID): A Technology for Enhancing Computerized Maintenance System (CMMS) (دانشگاه اصفهانUniversity of Isfahan, 2013-03-21)Abstract While Computerized Maintenance Management System (CMMS) enables maintenance managers and supervisors to access information about equipment, manpower and maintenance policies, there is still a need to facilitate ...
 
- 
Ranking of Financial and Electronic Debts Using Analytic Hierarchy Process (AHP) (دانشگاه اصفهانUniversity of Isfahan, 2013-03-21)Abstract Financial and electronic debts are one of the important issues in Iran's financial scope that are considered by economists due to their role in creating financial instabilities. Therefore, a model was represented ...
 
- 
SMS Advertising and Consumer Privacy: Analysis of Factors Affecting Consumer Willingness to send and Receive Information in Permission and Data based SMS advertising (دانشگاه اصفهانUniversity of Isfahan, 2013-03-21)The increasing penetration rate of mobile phone, with specific characteristics of this medium, such as almost everywhere with the audience, has attracted companies' attention to it as an advertising channel. Mobile devices ...
 
- 
The Presentation of an Ideal Safe SMS based model in mobile Electronic commerce using Encryption hybrid algorithms AES and ECC (دانشگاه اصفهانUniversity of Isfahan, 2014-03-21)Mobile commerce is whatever electronic transfer or transaction via a mobile modem through a mobile net in which the true value or advance payment is done for goods, services or information. A mobile payment system should ...
 
- 
The Study of Differences between E-commerce Impacts on Developed Countries and Developing Countries, Case Study: USA and Iran (دانشگاه اصفهانUniversity of Isfahan, 2014-03-21)This study determines the impact of E-commerce (EC) on some of important economic criteria including total factor productivity( TFP) of Iran country as a developing country in comparison with US standard as a developed ...
 
- 
Toward the Design of Rural Intelligent Public Transportation System Rural Public Transportation of Iran (دانشگاه اصفهانUniversity of Isfahan, 2013-03-21)In order to improve the level of intelligence, availability, being on demand, convenience, information and humanization of rural public transportation systems, they are more willing to use modern information and communicative ...
 
- 
Trust in E-Cheque in Electronic Payments (دانشگاه اصفهانUniversity of Isfahan, 2014-03-21)Today, e-commerce has considerable portion in commercial businesses, and it has been developing. One of the most important steps in e-commerce is e-payment that has been done through different tools such as e-banking, and ...
 
- 
Using Internal Auditing in E-Banks and E-Credit Financial Institutes (دانشگاه اصفهانUniversity of Isfahan, 2014-03-21)Internal audit is a process affected by an entity ‘s board of directors, management and other personnel, designed to provide reasonable assurance regarding the achievement of objectives relating to operations, reporting ...
 



