مرور Volume 5, Issue 4 بر اساس عنوان
در حال نمایش موارد 1 - 11 از 11
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An Appropriate Framework in the Area of Organization Knowledge Management of Civil Projects Using a Dynamic Model
(Islamic Azad University Shiraz Branch, 2019-10-01)The world economic image has been changing. It has been a long time since the sole important resources of an organization were financial and physical. In the newly-emerged global economy, knowledge and information are ...
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The Causal Model of Export Entrepreneurship and Export Market Orientation on Export Performance: a Case Study of Food and Agricultural Products Export Companies
(Islamic Azad University Shiraz Branch, 2019-10-01)The aim of this study is to define and introduce the variable of export entrepreneurship and factors affecting it in a global export-centric model. However, we seek to find the effect of the variables of export entrepreneurship ...
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Comparative Comparison of Strategic Thinking in the Management and Planning of Universities Inside and Outside the Country
(Islamic Azad University Shiraz Branch, 2019-10-01)In the light of various studies carried out in various socio-economic areas, scientific and cultural development has been introduced as a prerequisite and fundamental factor for sustainable development of the societies. ...
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Designing Optimal Banking Model Based on Customer Service
(Islamic Azad University Shiraz Branch, 2019-10-01)Today, businesses need to manage their customer experience to succeed. Therefore, they must first have a clear understanding of the meaning of the customer experience. Customer experience management is a process-focused ...
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Designing the Causal Sensory Impulses Model in Creating a Positive Brand Image (Case Study: Dairy Industry)
(Islamic Azad University Shiraz Branch, 2019-10-01)The aim of this research is designing the Causal Impulse Model to create a positive brand image in the dairy industry. The present research is applicable in terms of purpose, descriptive-exploratory in terms of research ...
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Exploring and Explaining Employees' Maturity Based on Quality of Work Life in Order to Present an Appropriate Model in the State Section of Iran
(Islamic Azad University Shiraz Branch, 2019-10-01)The present study aimed to explore and explain maturity of employee based on quality of work life. This work used Delphi survey through a researcher- made questionnaire to collect data. Confirmatory factor analysis and ...
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Identifying Component Themes of the Consumer Products` Brand Personality in Contemporary Iranian Market (A Qualitative Approach)
(Islamic Azad University Shiraz Branch, 2019-10-01)Nowadays, marketing professionals are increasingly aware of the importance of brands in the success of organizations, as it can be an asset with utmost importance for a lasting competitive advantage. Indeed, what is called ...
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Organizational Factors Affecting the Growth and Success of Academic Spin-offs
(Islamic Azad University Shiraz Branch, 2019-10-01)The present study aimed to identify the organizational factors affecting the growth and success of academic spin-offs. The research was conducted based on a mixed method design and the study population consisted of experts ...
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Providing a Comprehensive Branding Pattern for Organic Product with a Sensory Marketing Approach
(Islamic Azad University Shiraz Branch, 2019-10-01)Today, the world faces a major problem called population growth, one of the consequences of which is food shortages. Therefore, organic farming is considered as one of the most effective approaches to responding to the ...
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Providing a Model of the Enterprise Market Capabilities with an Emphasis on Organizational Entrepreneurship
(Islamic Azad University Shiraz Branch, 2019-10-01)The aim of this study was to provide a model of the enterprise market capabilities with an emphasis on organizational innovation and entrepreneurship. This is a mixed (combining qualitative-quantitative) research in terms ...
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Using Multi Criteria Decision Making Methods for Evaluation the Entrepreneurship and Innovation Indicators
(Islamic Azad University Shiraz Branch, 2019-10-01)This paper offered a procedure for ranking the entrepreneurial and innovative indicators using Multi Criteria Decision Making (MCDM), taking into account three individual,organizational and cultural dimensions simultaneously ...



