مرور Volume 6, Issue 2 بر اساس عنوان

  • Comprehensive Performance Evaluation Using FAHP-FVIKOR Approach Based on Balanced Scorecard (BSC): A Case of Yazd's Ceramic and Tile Industry 

    Ardekani, Saeid Saeida؛ Morovati Sharifabadi, Ali؛ Jalaly, Maryam؛ Eghbali Zarch, Mahmoud (University of Tehran, College of Farabiپردیس فارابی دانشگاه تهران, 2013-07-01)
    The comprehensive assessment model considers the financial and non-financial aspects as balanced scorecard. Also, for more comprehensive results of the investigation, four aspects of the balanced scorecard were used and ...

  • The Eight Managerial Competencies: Essential Competencies for Twenty First Century Managers 

    Khoshouei, Mahdieh Sadat؛ Oreyzi, Hamid Reza؛ Noori, Aboulghasem (University of Tehran, College of Farabiپردیس فارابی دانشگاه تهران, 2013-07-01)
    The objective of the present study was to identify managerial competencies. This study reviewed existing managerial competencies in a cultural context resulting in the development of a broad based psychometrically sound ...

  • The Impact of Co-Production on Customer Loyalty in Banking Services: A Case of Saman Bank 

    Hosseini, Mirza Hassan؛ Hosseini, Vahideh sadat (University of Tehran, College of Farabiپردیس فارابی دانشگاه تهران, 2013-07-01)
    This study investigates the effect of co-production on customer loyalty (attitudinal and behavioral separately) and factors which may boost co-production in an Iranian bank. To investigate co-production in banking services, ...

  • Investigating the Effects of Brand Identity on Customer Loyalty from Social Identity Perspective 

    Shirazi, Ali؛ Zeynvand Lorestani, Hanzaleh؛ Karimi Mazidi, Ahmadreza (University of Tehran, College of Farabiپردیس فارابی دانشگاه تهران, 2013-07-01)
    A key challenge to brand managers is how to gain a better understanding of the relationship between brand and customer loyalty constructs. Researchers have recognized that brand identity plays a key role in brand management. ...

  • Spirituality and Theism in Organization: Characteristics of a Theistic Management 

    Bordbar, Hamed؛ Askari Matin, Sajjad (University of Tehran, College of Farabiپردیس فارابی دانشگاه تهران, 2013-07-01)
    The decline of attention to the facade of modernity and the inclination toward spirituality and theism in the third millennium is the evidence of human natural tendency toward spirituality, theism, and faith. This is, also, ...