Volume 3, Issue 1
مرور بر اساس
ارسال های اخیر
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Influence of Investing in Relational Marketing on Customer Loyalty
(Islamshahr branch, 2019-06-01)Today, the importance of customer loyalty is increasing more and more, and is being recognized as the most important competitive advantage of organizations and its role in success and development of business is undeniable. ...
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Managers' competence based on large of competence and decision making in social security -scale status and areas organizations
(Islamshahr branch, 2019-06-01)The purpose of this study was to design a competency model based on the description of competency dimensions and decision making style of managers. The statistical population of this study included senior, basic and middle ...
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Investigating the Impact of Corporate Culture on Relational Marketing (Case Study: Selected Subsidiaries of Saipa in Tehran)
(Islamshahr branch, 2019-06-01)The main purpose of this study is to investigate the relationship between corporate culture and affiliate marketing at Saipa Company. The statistical population of this study is all employees and managers of Saipa subsidiaries ...
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Examine the sale ethical impact at the trust and loyalty policyholders’ life insurance (Case Study: Iran Insurance Company in Tehran)
(Islamshahr branch, 2019-06-01)The purpose of this study is to evaluate the effect of ethics on life insurance insurers' trust and loyalty in Iran Insurance Company in Tehran. This study is descriptive, and a standard questionnaire was used to collect ...
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Effect of Holding Specialty Exhibition of Agriculture for Developing Modern Irrigation Systems
(Islamshahr branch, 2019-06-01)The goal of the present research is studying the Effect of Holding Specialty Exhibition of Agriculture for Developing Modern Irrigation Systems. The statistical society of this research is all farmers attending agriculture ...
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Investigating Factors Affecting Customer Acceptance in Using Applications in the Digital Product Marketing Platform
(Islamshahr branch, 2019-06-01)The purpose of this study is to investigate the factors affecting customer acceptance of using applications in the context of digital marketing of mobile products. This research is quantitative research with the purpose ...
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The Impact of Using Natural Resources Energy on Increasing Environmental Health and Reducing Building
(Islamshahr branch, 2019-06-01)Climate change, the growth of energy consumption, and the insecurity of fossil energy sources became a global energy challenge with the first alarm in 1970 and with the recurrence of the 1984 and 2005 crises on a global ...
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Providing a Comprehensive Framework of Strategy Development on Promotion of Urban Environmental Management in District 22 of Tehran Municipality
(Islamshahr branch, 2019-06-01)Increasing population growth and urbanization problems require an environmental management with a strategic approach. The purpose of the study is to investigate how urban environmental management in the district 22 of ...
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Investigating the Relationship between Brand and Customer Loyalty in Store Product Marketing ETKA Chain in Tehran
(Islamshahr branch, 2019-06-01)Brand equity is one of the assets that preserve both the value of the company and the loyalty of customers. The brand is the promise that the manufacturer gives to the consumer and obliges the company to be honest about ...
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The Relationship of Cultural Investment with Development of Tourism Attractions in Tehran
(Islamshahr branch, 2019-06-01)The purpose of this study is to investigate the relationship of cultural investment with tourism development in Tehran. In this study has been used by questionnaire tool, from the kind of descriptive-correlation survey ...



